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Personal Branding Course

Developing your personal brand means polishing the shine of your full, authentic self, getting you to your goals (and beyond). I’m here to make that happen.

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 499.00 CHF
 549.00 CHF
Coming Soon

What’s included?

Videos:
22
Downloadable Files:
20
Duration:
2hr 30min
Access Anywhere
Lifetime Access
Take control over your personal brand!
German Ramirez

About the coach

I’m German Ramirez – a digital pioneer with a passion for authentic branding and digital strategies, along with razor-sharp marketing insights.

What’s this course about?

I don’t care what you think or what anyone has ever told you about this topic. YOU are a brand. That is a fact. Period. Now: whether you realize it, learn how to maximize its impact and benefit from it… That is what you have to decide.

How many times in the past 6 months have you instinctively chosen a product without really thinking about it? A great brand effortlessly conveys the benefits and personality of a product, inspiring a loyal tribe of followers, and driving sales. Your personal brand is no different. It builds trust, fosters connections and creates opportunities.

A personal brand is not just for charismatic celebrities, life coaches, business leaders and CEOs. In our online world, the fact is that whether you like it or not, you already have a brand. The only question is: do you want to shape it to work to your advantage?   

I will show you how to define an authentic personal brand and bring it to life across all your online accounts, focussing on LinkedIn, the world’s leading business and recruitment network.    

This course is about understanding

  • why personal branding is the key to success in your professional life;
  • what personal branding actually is and the value it can generate; and
  • how to develop your personal brand, step by step, bring it to life and grow it successfully.

After successfully completing this course, your views about personal branding will have completely changed. Most importantly, you will be equipped not only with the right understanding, but with very clear knowledge of every relevant aspect of your brand and how to manage it, step by step. And yes, that includes a focus on LinkedIn, as the leading channel for professionals. You will become an absolute LinkedIn Pro. Promised. 

Personal branding, correctly understood, embraced, and brought to life, can most certainly be the missing link to propel your professional growth and success to new levels. Whether your goal is to raise your reputation as an expert, generate leads, strengthen your network or make a career move… Personal branding done right WILL make a difference.

What you’ll learn

Packed with stories, anecdotes, humor, and many real-life examples, you will be immersed in a proven journey of inspiration, knowledge and actionable insights.

  1. Why personal branding is the key to success today, and how to unlock the power of your brand.
  2. What tangible value you can create from personal branding and your personal brand strategy.
  3. How to define a winning brand and a brand strategy for yourself.
  4. How to establish your brand online.
  5. How to expand the reach of your brand and your network efficiently.  
  6. How to strengthen your brand and relationships through individual interactions.
  7. How to strengthen the visibility and reputation of your brand in the market.

In a nutshell:

Don’t worry — I won’t bore you with a load of theory and flow charts. This course is packed with real-life examples, tactics and insights that you can act on right away. When you complete this course, you will be able to:  

  • develop a channel, content and network strategy for your personal brand
  • build a quality LinkedIn network and turn connections into introductions and genuine human relationships  
  • strengthen the visibility and reputation of your brand across all your online accounts

Who this course is for:

  • Professionals who want to learn how to use personal branding to demonstrate expertise and to position themselves as an expert in their field
  • Professionals who want to learn how to use personal branding to generate leads.
  • Professionals who want to learn how to use personal branding to create career opportunities.
  • Business owners who want to retain their customer base and want to sharpen their unique offering
  • Executives who are aware of the importance of having an active and visible presence to make an impact on their company reputation.
  • Freelancer who want to stand out from the mass to get the next gig

Get this Course

Take control over your personal brand!

Limited launch offer:

 499.00 CHF
 549.00 CHF
Watch CourseComing Soon
Buy now

What’s included?

Videos:
22
Downloadable Files:
20
Duration:
2hr 30min
Access Anywhere
Lifetime Access
FAQs

Got a question? I have answers.

I can not list all your question and hope to cover some of it here. Just reach out and we can discuss your needs and question individually.

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Who is this course designed for?

Professionals who want to learn how to use personal branding to demonstrate expertise and to position themselves as an expert in their field. Professionals who want to learn how to use personal branding to generate leads. Professionals who want to learn how to use personal branding to create career opportunities. Business owners who want to retain their customer base and want to sharpen their unique offering. Executives who are aware of the importance of having an active and visible presence to make an impact on their company reputation. Or freelancer who want to stand out from the mass to get the next gig.

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Why is personal branding so important?

Working life today has very little relation to the old model of fixed employment contracts. Whether or not you have a job right now, you are already a candidate for your next one. Or you are marketing yourself as an independent service provider. Or you are launching your own business (and raising funds). Whatever the situation, you need to understand your brand.

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What is your past experience in marketing?

I'm a digital marketing veteran with over 25 years of comprehensive experience, from educating to advising startups and corporations. My passion for authentic branding and innovative digital strategies, coupled with sharp marketing insights, has enabled me to inspire and drive success across diverse audiences. I pride myself on connecting deeply with my clients, understanding their unique needs, and delivering tailored forward-thinking solutions. Whether you're an aspiring individual, a growing business, or someone simply looking to expand your marketing knowledge, I bring a wealth of experience and a genuine commitment to help you thrive in the digital world.

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Do you offer course refunds?

Sorry, but I can’t refund your money after you buy the course. You get to see everything right away, so it wouldn’t be practical or fair. Please examine the course materials carefully in advance and ask us any questions you may have before you buy. If you’re really unhappy, let me know and I’ll try my best to resolve the issue.

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Are there promotions available for purchasing multiple courses?

Yes, I can offer discounted rates for individuals interested in enrolling in multiple courses. I understand the value of continued learning and I would be happy to discuss a customized package that best suits your educational needs and goals. Please contact me directly to discuss your options and I will create a package tailored to your circumstances.

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Do you offer discounts for non-profit or educational organizations?

I have taught courses and appeared as a guest lecturer at leading tertiary institutions including the University of St. Gallen, ETH Zurich, CEIBS, La Salle, HWZ Zurich and ESADE Business School as well as NGOs. As a result, I am well aware of the budgetary challenges and constraints. Simply get in touch and I’ll try my best to find an option that matches your objectives and budget.

People like you and me!

noemi dury

"Germans expertise together with his creativeness enabled me to successfully start using social medias both for business and personal branding and private activities."

Sophie Moore
Martin Ghisletti

“It is the combination of expertise and his authentic behavior as a role model which are unique and which guarantee great learning during his trainings or workshops."

Martin Ghisletti
Jan Imbusch

“I have had the privilege to join a one-day hands-on workshop with German. Anybody seeking to advance his or her skill set on how to use social media effectively should truly consider a workshop with German."

Jan Imbusch
anke van ameide

“German talks in pictures that stick and shares insights that will not only make you reconsider your social media marketing strategy, but also your personal branding."

Anke van Ameide
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Developing your personal brand means polishing the shine of your full, authentic self, getting you to your goals (and beyond).

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First you’ll laugh. Then you’ll learn. I have a lot to say – and I promise you’ll enjoy hearing it! Bare with me - i will release my online courses soon.

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WHAT OTHERS SAY

Don’t just take my word for it. 

I’m proud of what I achieve and I’m not shy to tell you about it. But you might prefer to hear it directly from my past clients. 

“German Ramirez has an impressive strategic and digital know-how, which he manages to convey in a highly engaging way. His passion and style paired with his focus on business results make him a powerful lecturer and coach.”

Prof. Dr. Dietmar Grichnik
HSG St Gallen University

"I had  the pleasure to enjoy German as a coach on two LinkedIn power sessions.  German is an authentic & inspiring person and brings his experience as a  digital and social pioneer to his audience. He is able to bring complex  content to the point and adds stickiness to his messages with his broad  storytelling skills and entertainment qualities. A real eye-opener and  inspiring!"

Marius Gafner
Senior Customer Experience Manager

"I had the pleasure to witness German Ramirez as an excellent lecturer. The classes was fun and packed with profund, deep knowledge of expertise. He has an inspiring amzaing way to transfer knowledge and keep the audience excited at the same time."

Andrea Vital
Senior Projektleiter eMarketing
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Personal Branding Course

Personal Branding Course

 499.00 CHF
 549.00 CHF